Abubakar MA, Garba AR. Influence of Marketing Strategies on Consumer Behaviour: A Study of Consumers of Paterson Zochonis (Pz) Cussons Nigeria Plc Kano. KJMS [Internet]. 2024 May 6 [cited 2025 Jul. 4];1(1). Available from: https://fukashere.edu.ng/journals.fukashere.edu.ng/index.php/kjms/article/view/265